Fill in the three layers below. Your true hourly rate updates automatically at the bottom of the page.
What the market would pay someone with your skills
If you earn less per hour than the market pays an employee to do your job, you have not built a business. You have built a job with worse conditions. This is your floor, not your ceiling.
Enter your actual annual figures from your P&L
As a business owner every line on your P&L comes out of revenue before you earn a cent. Enter actual annual totals from Xero or your bookkeeper. Add or remove rows to match your business.
Your risk-return reward for owning a business
Business owners carry risks no employee faces: income uncertainty, liability, client loss, no paid leave. Profit is the premium you charge for that risk. If your rate only covers costs and salary, you are running a charitable service.
What this number means for youIf your current rates sit below this figure, every hour you bill is costing you money. Bring this to your next coaching session, and we will build the offer structure and positioning to close the gap.
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This calculator is provided for educational and planning purposes only. It does not constitute financial, legal, tax, or accounting advice. Results are illustrative only and are not a guarantee of business performance or income. Nothing in this calculator should be relied upon as a substitute for professional advice specific to your business, jurisdiction, or circumstances. FEMPIRE and Trudy Heins accept no liability for decisions made on the basis of this calculator.